WHAT DOES SUSTAINABLE FASHION MEAN TO CHERIE?
“Sustainable fashion is a paradox term. Sustainability is to pertain a system that maintains itself by using techniques that allow for continual reuse, while fashion is always time bound in it’s aesthetic, fueling a desire for consumption and/or creation of the new. The goal is surely to to have fashion items which leaves no trace, but we both know that’s not the reality we live in. What we can do is to be aware that all our actions have an effect, and to take care that these are ones we can stand behind. For me this means looking first to see if I can find an item I want second hand before buying it new, it means questioning the added value the item will give my wardrobe and every day life and asking about the brands production standards before buying to ensure I am supporting a fair production chain.”
ABOUT
Cherie has spent the majority of her life immersed in fashion from one angle or another. As a teenager she began in the modeling industry, then styling during her fashion design studies, and began photographing professionally shortly after. During her years as a Creative Director of a e-commerce focused fashion retailer and brand, she came to realize her deep desire to make actions meet values and hens quit fast fashion and founded SUSTAINABLE FASHION MATTERZ (2017). At heart she is a creative mind who just wants to have a good time with everyone else involved in sharing this planet.
CONTACT
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Please send professional inquiries & collaboration requests to cheriebirkner (at) sustainablefashionmatterz.com
ARTICLES
I continue to see brands making sustainability claims which are total red flags to me. While I often believe this comes from the best of intentions it needs to stop. It’s not serving anyone.
We need to talk. About sharing facts. While fake news is a real phenomenon of the Internet, fact checking has been…
Discover Vegan Fashion with Noa Ben Moshe, @style.withasmile, Styled by Christianna Quack aka The Vegan Stylist. Find Winter Coats, Suits, Blazers, Dresses, and more. VIEW NOW!
There is something unexpected when you step into the world of barefoot shoes. Especially when they are from Wildling. Find out what in this sustainable brand analysis covering fair and ethical manufacturing, material choice, vegan & organic options, recycled materials and more. An experience report by Cherie.
Discover Fair Fashion Brands with Sustainable Fashion Personality Kim Gerlach, founder of sun and rise. Natural Fabrics, re-purposed and recycled materials. Is it Spring or is it Summer now? READ MORE
How to be an Efficient Online Activist Without Posting to Your Instagram Feed. Maximum Impact - Minimum Effort. Guide and Checklist for Easy Every Day Activism. READ NOW!
Find out how Berlin hottest clothing rental service is handling the Corona crisis. Founder Interview with Robina von Stein. READ NOW
Discover Ukrainian Fashion Week through the eyes of a Berlin based sustainable fashion geek. Local Brands. Upcycling Lables. Plastic-free Vegan Fur! READ NOW
Sustainable Fashion editorial in Self Quarantine during the Corona Crisis. Fair Fashion Brands. Vintage. Second Hand. Clothing Rental. DISCOVER MORE
Discover Featured Brands form NEONYT. #PrePeek Editorial with highlighted Sustainable Fashion. Ethical Fashion. Blazers. Coats. Jewellery. Shoes. Bags. SEE NOW!
These top 5 New Years Resolutions for 2020 will help you step up your sustainable fashion game. How to Swap, Repair, use what you have, Shop and inspire others. READ NOW!
How to Disrupt Black Friday? We have an action plan for you! Shoppers & Brands this is what you can do, starting with #CircularMonday, READ HERE
Fashion Revolution x Berlin Fashion Week 2019. The Assembly. The Demonstration. This is what Fashion Revolution was up to during BFW July 2019.
Discover Tailor Made Jeans with Sustainability at Heart from SELFNATION. See how sustainable these customisable trousers are and find the perfect fit without looking. Read here!
Fashion Revolution - THE MOVE - Berlin 2019. Who was there, What happened, and What You Need to Sign! Find all the photos from our Demonstration, and watch the New Fashion Documentary ‘Behind the Label’ —-> VIEW NOW!
Discover Sustainable Fashion Bloggers! Fashion Week Berlin. NEONYT Pre Peek and Fashion Changers Party. Find out who is talikng about ethical fashion today.
Discover Sustainable Innovations & Brand Highlights from Berlin Fashion Week! See how Water Saving, Ethical, Fair, Vegan and Organic Fashion steps its game up NEONYT this season! Read here!
PODCAST INTERVIEW with Monica B. Moisin, Cultural Intellectual Property Lawyer and Founder of the Cultural Intellectual Property Rights Initiative.
PODCAST: Find out what Cultural Intellectual Property Law has to do with Sustainable Fashion! Listen to Monica Boța-Moisin, as she explains the connection. Listen Now!
See who was at Textilstammtisch Berlin’s Summer Meetup. Discover New Personalities in Sustainable Fashion and build your Network. READ NOW!
NEW CONCEPT Interview with Hannah Kromminga on How to Reduce the Amount of Clothes You Buy and Love them Longer. READ NOW!
FASHION REVOLUTION Interview with Germany’s Country Coordinator Nora Milena Vehling. See photos from the Event, Social Media team… READ INTERVIEW!
FAIR FASHION: What is it worth? Find out how much work goes into your clothes, and when to buy. Could pay-what-you-want be the answer? FIND OUT HERE!
Sustainable Fashion Interview with Ali Azimi. Discover the first water giving apparel and what else is radical about this new brand! READ INTERVIEW
See how Sustainable Fashion is taking over Berlin Fashion Week. Brands that caught the eye at the Green Showroom & Ethical Fashion Show. WIN something special! READ NOW!
Join the Sustainable Fashion Network! This is a strong minded community with something to celebrate - and we do! See who's new in our crew!
Interview mit Fashion Revolution Botschafterin und Nachhaltige Mode Bloggerin Mirjam Smend // MY-GREENSTYLE // Über ihre Sicht der Dinge!
"Wir dürfen uns ruhig alle öffentlich feiern. Im Gegensatz zu vielen anderen haben wir ja schließlich nichts zu verbergen!"
"I believe that somewhere in the next 10 years we are going to reach the tipping point from fast fashion to slow fashion."